Repackaging to make a product look better ~ worth the cost?
Posted by Steve on Apr 1, 2011 in Blog, Retail | 0 comments Repackaging a product to make it look better… is it worth the cost? I have mixed opinions on this. I’m following a few new online start-ups that are contemplating this issue. For one of these new companies I advised them to go for it. Pay for a fancy package (box inside a custom box) since the target market is women. Most women I know, including my wife, like certain types of products...read more

